If you’re not a developer, it’s possible you haven’t heard of Heroku before. Heroku is a cloud platform that lets you build apps. It’s basically a competitor to Amazon AWS.
In 2010, Salesforce bought Heroku which made a great place to offload some processing from Salesforce.
For example, when I was building a web service for my tax receipting application for charities, it was a choice between Heroku and Amazon.
Amazon was chosen and it seems like that was a good decision. As of a few days ago, Salesforce announced Heroku’s end-of-sale. They claimed it’s because of sustainability and a few other reasons.
The next announcement will be eventually end-of-support, followed by end-of-life.
If you have, or your vendors have, functionality that’s built on Heroku, you may want to start asking what are the plans to migrate away from the platform.
The takeaway
It’s expected for companies to end platforms and apps that are no longer sufficiently profitable. And it’s normal for you to have contingency plans to manage this risk.