Salesforce consulting is awesome. There are thousands of Salesforce partners that do it, from single person shops to agencies with thousands of employees and/or subcontractors.
You can build an entire career as a consultant and maintain it until you retire.
However, there are some drawbacks. Here are a few to consider:
- You build things for a client, and it’s usually not reusable for other clients. This is because your client keeps the Intellectual Property (IP) rights, which most do.
- There is a limit to how much time you can spend doing consulting. Even when you’re not hourly billing, you’re limited to the amount of time invested spent on your career.
- You have to keep up-to-date with all things Salesforce, so that you remain informed and relevant.
One way to overcome these drawbacks is to build an app. This is not to say that app development doesn’t have its share of drawbacks. It definitely does.
But there are some serious benefits:
- You build it once, and can sell it multiple times
- With a subscription model, you make money while you sleep
- Your revenue stream is more stable and predictable
- It opens the door for conversations about value-added services, like consulting
- You can sell it
The takeaway
Imagine a scenario in which you are very selective of which clients to work with as a consultant. You have this ability because your app is already providing you with a steady source of income.
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