There are three main ways to host a podcast:
- You are the only host and do all of the talking
- You have a co-host, or two, and have conversations amongst yourselves
- You are the host, and you interview others
Some people mix and match, but one of these ways is usually the most applied. As I’m not generally a very talkative person, I elected for option 3.
Now, the main challenge in organizing such a podcast is finding guests. But after 2.5 years and 140 episodes, I have found a secret method.
Following the recording of an episode, I ask the guest to recommend 1 or 2 people they believe would be a good guest speaker. After a good conversation, most people are happy to oblige.
I also provide them with this email template they can use to invite others:
—
Subject:
Connecting {FirstName} and Alex
Message:
Hello {FirstName},
I was recently a guest on the nonprofit podcast, “Agents of Nonprofit”. Alex was an awesome host and we had a fun and casual conversation.
I thought of you as a potential guest for the show, so I’m connecting the both of you and will let you continue the conversation!
—
The takeaway
If you’ve ever thought about hosting a podcast but was concerned about finding guests, simply ask your guests for referrals.